Unlocking Your Financial Potential: Our Unique Planning Approach

By Anthony Hernandez, CFP®

As a financial planner, I often meet with people who are uncertain about their financial future. Many come to us with a desire for guidance but lack clarity on their goals and priorities. At Worthen, we understand that true financial planning goes beyond mere number-crunching; it’s about aligning your finances with your values and aspirations. Since no two plans are the same, we’ve developed a comprehensive process that starts with understanding what truly matters to you.

Discovering Your Values: The Foundation of Our Approach

Our journey with clients begins with a values exercise. This exercise isn’t about dollars and cents; it’s about delving into what brings meaning and fulfillment to your life. We first do a quick 5 – 10 minute exercise to dial down your top 10 values. Then, we ask thought-provoking questions to uncover your core values, beliefs, and aspirations. We gain valuable insights that shape your financial plan by exploring these fundamental aspects of your identity.

Crafting Your Statement of Financial Purpose

From the insights gained in the values exercise, we work together to craft a Statement of Financial Purpose. This statement serves as a guiding beacon, summarizing your values and providing a lens through which we set goals and evaluate financial decisions. It’s more than just a document; it’s a declaration of your financial intentions and priorities.

Establishing Long-Term Goals: Painting the Big Picture

With your Statement of Financial Purpose as our North Star, we establish long-term goals. These goals encapsulate your aspirations for the future, whether it’s retiring comfortably, funding your children’s education, or traveling the world. By painting the big picture, we create a roadmap that guides our financial planning journey.

Dialing In on Short-Term Goals: Turning Dreams into Reality

While long-term goals provide direction, we understand the importance of breaking them down into manageable steps. That’s why we focus on the next 6 months to a year, identifying short-term goals that align with your values and long-term vision. Whether it’s saving for a down payment, paying off debt, or investing in your personal growth, these short-term goals bridge the gap between dreams and reality.

Taking the Pressure Off: Finding Clarity and Confidence

At Worthen Financial Advisors, we don’t just ask clients what their goals are; we help you identify and articulate them. Our process takes the pressure off you alone trying to figure out what to do next by providing clarity and direction. By aligning your short-term goals with your Statement of Financial Purpose, we help empower you to confidently make informed decisions.

Conclusion: Empowering Your Financial Journey

In a world filled with financial uncertainty, having a roadmap tailored to your values and aspirations is valuable. At Worthen Financial Advisors, our unique approach to financial planning goes beyond numbers; it’s about empowering you to live a life aligned with your deepest values. Let us help guide you on your financial journey, helping you turn your dreams into reality…one goal at a time.



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Advisory services are offered through Worthen Financial Advisors, Inc.; an investment adviser domiciled in the state of Texas. This communication is not to be directly or indirectly interpreted as a solicitation of investment advisory services to residents of another jurisdiction unless the firm and the sender of this message are registered and/or licensed in that jurisdiction, or as otherwise permitted by statute.
Past performance may not be indicative of future results. Different types of investments involve varying degrees of risk. Therefore, it should not be assumed that future performance of any specific investment or investment strategy (including the investments and/or investment strategies recommended and/or undertaken by Worthen Financial Advisors, Inc[“Worthen”]), or any non-investment related services, will be profitable, equal any historical performance level(s), be suitable for your portfolio or individual situation, or prove successful. 
Worthen is neither a law firm, nor a certified public accounting firm, and no portion of its services should be construed as legal or accounting advice. Moreover, you should not assume that any discussion or information contained in this video serves as the receipt of, or as a substitute for, personalized investment advice from Worthen. Please remember that it remains your responsibility to advise Worthen, in writing, if there are any changes in your personal/financial situation or investment objectives for the purpose of reviewing/evaluating/revising our previous recommendations and/or services, or if you would like to impose, add, or to modify any reasonable restrictions to our investment advisory services. A copy of our current written disclosure Brochure discussing our advisory services and fees is available upon request. The scope of the services to be provided depends upon the needs of the client and the terms of the engagement.


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